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About Us

Fashion Boundary is an online fashion retailer founded in 2019. We unite independent designer labels under one roof to showcase their unique pieces. Fashion Boundary is a platform for talented designers to promote their brand in a supportive, collective space. We’re tired of seeing trends come and go and constantly keeping up with ‘what’s in’. That’s why we’ve ditched contending with fast fashion and decided to focus on good quality, interesting, wearable and timeless pieces.

Our mission is to support emerging designers and independent labels. We collaborate with designers from all over the globe who dedicate themselves to their trade. Browsing through Fashion Boundary you will find a curated collection of clothing, handbags, shoes and jewellery from a variety of brands both small niche labels and popular big brands. Overall, we advocate slow, stylish and sustainable fashion.

“Boundary” here has a dual meaning of ‘Within boundary’ and ‘Without boundary’. We’ve created a community for talented designers to promote their brand on a supportive and collective platform. We aim to inspire, encourage and support each other. We share resources and promote within our own community in order to grow together. ‘Without boundary’ indicates our marketplace is unlimited, as we’re targeting the global market and are able to sell globally through multiple independent channels. 

At Fashion Boundary we source labels who value ethical means of production and strive to use sustainable materials. We want to offer our customers pieces that are of the best quality, made to last and are a better choice for the environment.

Storytelling
The labels that are featured on Fashion Boundary are really important to us. We have developed relationships with all of the featured designers and it’s important that they feel support on our platform. We would love for our customers to get to know our featured designers so we decided to interview them to a little insight into their process and daily inspiration. 

When we select designer pieces, we choose beautiful, unique and wearable items that we know our customers will love. We believe that good quality pieces should be cherished and taken care of. A big step in respecting your garments is learning more about the brand you're buying from. By launching our Brand Stories, readers are able to truly get a sense of where their item has come from, what it's made out of and who has crafted it. 

In-House Brand
In 2019 we launched our in-house label with a capsule collection called ‘Pure Mirror’. Pure Mirror was co-designed with Thou Art. Each future collection will be a collaboration with a different designer or brand from around the world. This label is an on-going project which we and allows us to collaborate with global talented designers to reinterpret and identify a new way of sustainable fashion. 

i=change
Fashion Boundary is excited to have partnered with i=change and will be giving back $1 from every sale. Changing the world, one purchase at a time, Fashion Boundary currently supports FoodbankSave The Children and Adara Development through i=change.

Fashion Boundary is a registered company in Melbourne, Australia. Registration number ABN 85 629 530 981.